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Dear Hotelier, My hotel flash sale journey began at Groupon in 2011 (a couple of years after the financial crash) and ended with Travelzoo in 2017. This was a really interesting time to be in the industry – Groupon exploded with growth despite massive economic uncertainty. It namely came down to a rise in consumers tightening their belt and looking for bargains, as well as businesses dropping their margins to drive volume and increase upsells…

Dear hoteliers, Sometimes, you have to step back and observe what’s going on around you – even if it’s not always easy, given the need to manage the various situations in your professional life on a daily basis. However, it can be very profitable to observe the major market trends and to see how things are evolving globally. This is precisely the subject of this article, in which I’m going to use the wonderful tool…

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