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Dear hoteliers, Recently, I read a fantastic article written by a hotel consultant who explained that CRM tools are one of the worst things…
Dear hotel owners and managers, Today’s article is aimed at both hotel owners And PMS: it gives a global vision of the factors at…
To download the HD Infographic, click here Dear hotel owners and managers, Email communications with your customers should never be left to chance. Everything must be carefully considered when deciding on an efficient marketing strategy that will allow you to increase your customer retention rate and improve the quality of your customer base. With this in mind, the Experience Hotel team decided to conduct a survey on the impact of the different types of emails…
Dear hotel owners and managers, Today, I’d like to talk to you about the various levers that affect the customer journey, from the initial…
Dear hotel owners and managers, I know that 95% of people mix their online reputation and guest satisfaction analysis. I did the same thing…
Dear hoteliers, Today, I’m sharing an article with you that is a lot like what I usually do, but very different in form. I will give you ten very practical tips for improving your marketing, but I’m doing it, not as a charitable gesture, but more as a way of ranting and raving because, frankly, I’m fed up. I’ve personally spoken with hundreds of hoteliers since the start of the pandemic. On top of that,…
To download the HD Infographic, click here Dear hotel owners and managers, Recently, we sent a survey to thousands of your colleagues, with two…
Dear hotel owners and managers, The title says it all! Today we’ll be discussing the cancellation policies for direct bookings versus Booking.com. With the…
Dear hoteliers, I have recently launched a Master Class that has been seen by more than 600 hoteliers all over the world in less than 2 months. Due to the daily very good feedback I’m receiving, I’ve decided to share it here with you. If you would like to registrer, click here. In this Master Class, I’m not going to propose to discuss the current context and the difficulties encountered in the hotel sector. It seems to…