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A long time ago, when I was still a teenager, I learned to play a number of different musical instruments. At the time, one of my teachers told me about a technique used by many artists who wanted to improve: to find a role model or a mentor and allow themselves to be inspired. The idea was as follows: rather than moving forward blindly, it is always better to find someone, somewhere whose performance you…

The world of hotels and their communications systems continues to evolve. It is becoming extremely difficult to overlook new trends and tools while, in view of recent developments, TripAdvisor has announced that it will improve its systems for detecting fake reviews. As for Booking.com, it is now the most important online platform for guests satisaction reviews. No matter what, you need to continue your climb up the rankings: how can you achieve this without checking…

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